The development of mobile applications is the set of processes and procedures involved in writing software for small wireless computing devices, such as smartphones or tablets. The development of mobile applications is similar to the development of web applications, and has its roots in more traditional software development. A key difference, however, is that mobile…
Digital Marketing is the set of strategies aimed at promoting a brand on the internet. It differs from traditional marketing by including the use of channels and methods that allow the analysis of results in real time. Born in the 1990s, Digital Marketing changed the way companies use technology to promote their businesses. The term…
What is the leadership? The ability to lead can be innate or learned by developing skills that allow us to have effective communication, knowing ourselves and also knowing others. It is important to note that a leader without a team is not a leader; there is a difference between «command/command», which is what a manager…
The Virtual Fair is a platform developed for the implementation of Virtual Spaces, Business Centers and Virtual Fairs that can be applied to specific sectors of the market. It is an exclusive development for exhibitors and visitors from a sector to contact other industries of interest. What are Virtual Fairs Virtual Fairs? The Virtual Fairs…
A hosting is an online service that allows you to publish a website or web application on the Internet. When you sign up for a hosting service, you basically rent a space on a server where you can store all the files and data needed for your website to work properly. In this article you…
In recent times marketing has been progressing according to the changing attitudes of the markets, and has gradually established new trends to which companies must adapt gradually. Marketing has gone through many changes, has been gradually transformed according to the needs of new information channels. Walterman as Strategic Consulting, Marketing and Sales experts help Brands…
Together with our customers, we develop the creativity and strategy for the execution of communication campaigns with influencers and digital platforms with the aim of promoting their brand / product and increase their sales. Influencer marketing is a strategy within digital marketing. It helps you achieve a greater projection and reach of your key messages…
Data-driven decision-making is defined as the use of facts, metrics, and data to guide strategic business decisions that align with an organization’s goals, objectives, and initiatives. When an organization makes the most of the value of its data, everyone who works there, from the business analyst to the sales manager and the human resources specialist,…
What makes content viral? It’s clear that no one has the secret formula, but what we can give you are some tips to make your content reach more people. The quality of content plays a key role. Making publications with blurred images, with bad light or that are not pleasing to the eye, will undoubtedly…
Nowadays the reach that social networks can have is impressive, we know that being a content creator is currently a profession as such and can take you to live with it quite well. As they would say, “there are tastes for everything” and here is no exception, however, sometimes it is very difficult to choose…